goodprint vs. badprint


I had recently done a post on ebay and World of Good, Inc. After taking a closer look, I was surprised to find TOMS shoes categorized under “Economic Empowerment,” for shoppers interested in supporting “People Positive” consumption practices. For those of you who haven’t heard of TOMS, they are a California based shoe company that has received lots of buzz over their “one for one” campaign. According to company policy, for every shoe sold, one will be donated to a child in need. The shoe drop-offs are well documented through photos and video, available on the site. Unfortunately, the company has not been as transparent with respect to how their shoes are manufactured. Listed under FAQ’s you will find some information, however this information has in no way separated TOMS shoes from any other shoe company, and is hardly enough to qualify the shoes as sustainable/ethical. Despite this fact, World of Good and ebay have categorized TOMS shoes as an option for shoppers to promote economic value and empowerment.  

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